Federal Public Service Mobility and Transport
Setting the Track for Effective Communication
The federal public service Transport and Mobility prepares the fedral transport and mobility policy and implements it. The service consists of four directorate generals: air transport, maritime transport, land transport and mobility & traffic safety.
The management plan Mobilit shows that FPS Transport and Mobility has to change its profile. Main goals are unifying all communication and being prominently present in communication with partners.
Strategy and approach
Lemento makes a resolute choice for restyling. The old logo concept and symbolism are a fertile basis. The logo is worked out and adapted to the changing communication needs. Lemento develops an innovative visual identity and applies this to stationery, documents, publications and signs. The good communication with an internal work group enables a very quick implementation.