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Fifthplay
Your key to intelligent living and working

Fifthplay, daughter of the Niko Group, is an innovative start-up based in Antwerp (Belgium). The company was founded with an ex-Cisco employees management and offers services through an IP-based platform.

 

Assessment

“We have a business plan and we have the financial means. We are about to do something revolutionary and we are looking for a corporate identity bureau that understands us and that can translate our technical story into an attractive and differentiating brand identity.” This is the typical situation of a company that cannot yet start commercial actions but is already in need of an identity of its own.

 

Strategy and approach

Key idea is to create a brand that expresses maturity. Whoever gets in touch with fifthplay should get the impression that the company has been a fixed value for years. Lemento creates an identity that combines reliability and solidity with innovation and vision. We give fifthplay advice on the choice of a name and create a logo and a visual identity we translate in the website, a correspondence set, templates,…




Case overview

TUC RAIL  Mecoms  Voxtron  The Belgian Construction Confederation  Ypres  Bopro  VMW  Xenics  AZ Monica  DigiPoint  ASCW  Institute of Tropical Medicine  The Source  Ferranti Computer Systems  Capsugel  University College Plantijn  Hostbasket  Fost Plus  Public Governance  National Pensions Office  Federal Public Service Mobility and Transport  Federal Public Service Home Affairs  Van Hoecke  VMSW  Umicore  Public Centre for Mental Health Rekem  Munic Gems  Meucci Solutions  Huis van het Nederlands  Fonds Verhelst  Flanders Investment and Trade  Expectra Group  Biographical Museums  Atos Origin  Allard Europe  Albe De Coker  Agiv 
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